In 2014 Angela van der Meulen launched her own brand of wallpapers and textiles using her experience in graphic design and visual styling. Initially conceived as an online business, the brand has evolved to touch more channel points and today Angela finds herself enjoying the many international connections and collaborations she has forged.
After working with Angela on her overall business direction, web design, channel strategy and PR and content marketing, we successfully grew the brand's presence in the field of interior design and home goods. Angela van der Meulen Wallcoverings and Textiles has been featured in publications in the US and in Europe including Apartment Therapy, SF Girl by Bay and Piruoette.
Angela's products are now found in several boutiques in Europe and the US as we continue to work together to grow her brand.
“Because of my partnership with Alessandra I feel more confident and my business feels more poised for real success".
Maura launched Casablanca Floral out of her passion for her garden. Her genes helped too - her grandmother Flora was an avid gardener! Today she has a thriving flower business in Seattle offering classic and elegant arrangements to a growing and happy customer base.
After working with Maura on her brand photography and redesigning her website our services expanded to help her as a business partner. Over a short period of time we have refocused her brand as well as her products and services to match her clients expectations. We have aligned her online content and email marketing and she is now an avid and efficient user of online tools.
Maura has seen an increase in sales of 30% since our collaboration. She has also diversified her products and services and has achieved a more consistent exposure through social media as well as having been featured in several publications and invited to speak and share her story.
She spends the time to understand you, your value proposition and your brand. She then carefully crafts a shot list to convey your message powerfully so actual photo shoot gets you the photos you really need and she makes the whole experience fun and special. I couldn't be more satisfied with my result.